CHRISTMAS 2024

Dear customers and Heuer friends,

As the year draws to a close, we would like to thank you for the trust and loyalty you have shown us. The enthusiasm for the unique Heuer chronographs and the cooperation with our workshop have inspired us for 18 years now.

Looking ahead to the coming year, we look forward to continuing to support you with our service and offering you an extensive and exceptional portfolio of Heuer chronographs. We wish you and your loved ones a peaceful Christmas season and a great start to the New Year – full of new watch moments and exciting discoveries.

Thank you for your trust – we look forward to continuing our successful cooperation!

With festive greetings,
Your ClassicHeuer team

SAVE THE NEXT DATE: INTERCLASSICS MAASTRICHT – NETHERLANDS in January 2025 – ClassicHeuer will attent in Co-Operation with Movendi – The Spirit of Classic Cars

GOOD TO KNOW: For our customers outside the European Union, the event provides an opportunity for watch handovers that require repairs or servicing in our workshop. We gladly accept the orders on-site.

Heuer Monaco 1133B from the “Le Mans” filmset

Sotheby´s achieves RECORD price in New York

On December 6, 2024, the “Important Watches” auction took place in New York, which included the sale of a Heuer Monaco 1133B from the film set. The watch changed hands with a record result of 1.44 million US dollars.

It is incredibly rare for a watch to enter popular culture in a lasting and impactful way. James Bond’s Rolex Submariner, the Omega Speedmaster that flew to the moon and the Rolex Daytona “Paul Newman”, which belonged to Paul Newman himself, have all left their mark on the zeitgeist and, especially the last example, have proven their emotional and financial value.

As well the Heuer Monaco, which has produced images in cinematic and photographic form that have resonated for decades. A watch that was associated with the coolest person in the world of its time.

The film “Le Mans” and its leading actor Steve McQueen still characterize the iconic motorsport era of the 1960s to 1970s. The Heuer Monaco, itself a polarizing watch model, lives on today as a re-edition of the TAG Heuer brand. For the film, 20 automatic chronographs were purchased from the watch manufacturer Heuer, including the six reference 1133B models that were indispensable for McQueen. One of these models has now been sold in this auction.